PROFESSIONAL Experience

Netrush - Art Director / Designer
May 2023 – July 2023

• Spearheaded the execution of a comprehensive visual strategy, ensuring consistent brand identity across all channels.

• Directed photo shoots, maintaining visual consistency and aligning with brand values.

• Collaborated with executive leadership on brand refresh initiatives, enhancing visual identity and market positioning.

• Crafted compelling sales enablement materials to amplify brand messaging and drive engagement.

TSAM World - Founder / Art Director
September 2020 – January 2023

• Developed a distinctive brand identity, including logo creation and cohesive visual language through color and typography studies.

• Art directed photo and video shoots, creating impactful visual narratives that resonated with target audiences.

• Managed and produced engaging social media content, email marketing campaigns, and targeted ad initiatives to enhance online presence.

Independent Contractor - Art Director / Designer
September 2018 – May 2023

• Led the development of impactful digital and print marketing materials, ensuring alignment with brand guidelines.

• Designed user-friendly landing pages and dynamic social media campaigns to boost brand visibility and engagement.

• Created tailored presentation decks for marketing and sales teams, effectively showcasing value propositions.

POSSIBLE - Art Director
July 2015 – January 2018

• Guided and mentored design teams, fostering a culture of creativity while upholding high-quality design standards.

• Presented innovative design concepts to clients, articulating concepts that align with their business objectives.

• Collaborated with cross-functional teams to ensure effective design implementation in web development projects..

ZAAZ / POSSIBLE - Senior Graphic Designer
November 2011 – July 2015

• Led the redesign of the AudiUSA YouTube Channel, which earned a Silver ADDY Award for design excellence, development, and innovation.

• Collaborated with teams to create captivating online experiences and engaging social media campaigns.

POP - Graphic Designer
September 2010 – November 2011

• Designed and led online experiences, including Nintendo game site projects, ensuring seamless functionality and engaging design.

AwARDS & RECOGNITION

Silver ADDY Award - ZAAZ (2012)
Recognized for conceptualizing and designing an award-winning interactive experience for the AudiUSA YouTube Channel.

SKILLSET